My Story
When I was a kid I stuttered. As a result I thought long and hard about everything I said. It made me acutely aware of how you put words together.
In college I walked out of a class the first day knowing I had “come home.” The class and later my major: Reasoning, Logic & Persuasion. I’ve been an enthusiastic student of the process of human persuasion ever since.
Later I discovered a passion for another process: how companies grow. I was amazed: my observations over coffee with customers were often more impactful than all the expensive computer gear I was selling them. Humm, I thought, that’s weird.
Leaving IBM, an MBA, years in the trenches of small business marketing and 20+ years as a small business marketing consultant. . .and here we are, you and I.
Your story is comprised of those things nobody else can say. It is what makes you truly unique. So stop talking about what you sell and start telling your story.